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Mark Stanley, General Manager, Latin America, Sony Computer Entertainment America

Mark Stanley is the General Manager, Latin America, for Sony Computer Entertainment America. Mark joined SCEA in early 2008, bringing over 15 years of industry experience to the team. A native of Costa Rica, Mark has held various positions in the video game and high-tech industries, including SEGA, Expert Software and MyCity.com, while also having worked in the strategic agency world with DIGITAS, focusing on their Latin American expansion, and AGILOS, a strategic and creative agency which he founded. Before joining SCEA, Mark was SVP, Global Sales & Marketing for Intec & i-Tec Electronics, designers and manufacturers of video game and digital music accessories, where he was instrumental in the company's market leadership achievements. A constant entrepreneur, Mark has a reputation for establishing and growing products and ideas through creative sales and marketing initiatives. In his role with SCEA, Mark is responsible for all areas of PlayStation's expansion throughout Latin America. In his first three years with SCEA, Mark’s role has been key in the formal launch of 18 countries across the region, and establishing solid market leadership across the majority of these markets.