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Viviana Gutiérrez, Marketing Director Pet Care, MARS ANDINO

Despite graduating as an Industrial Engineer, Viviana Gutiérrez’s entire career has been focused on marketing. A native of Colombia, she started at Procter & Gamble where she spent 6 years working across a variety of brands, categories and different customer groups. She calls her 2008 move to Mars “a life-changing experience” when she became the Marketing Director for the Petcare Business in the Andean Region (Colombia, Ecuador, Perú, Venezuela and Bolivia). Not only has she achieved outstanding business results, but also built a strong organization and deep love for the plight of animals. Viviana jokes that she and her husband share a “four-legged daughter, a female cat named Lola.” Her work has always been awarded a Gold Prize in The Internationalist Awards for Innovation in Media.