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CARLOS BARUKICARLOS BARUKI, Regional Vice President Sales & Marketing, Mexico, Latin America & The Caribbean, Hilton Worldwide

Carlos Baruki has over 25 years of tourism and hospitality experience, the latter half of which has concentrated on sales and marketing. He was introduced to the industry as a front office team member at the InterContinental Rio, and then quickly advanced his career through a number of roles including operations at InterContinental hotels throughout Colombia, the Dominican Republic, Argentina and Brazil. In 2000, Carlos Baruki moved to The InterContinental Hotels Group Miami regional headquarters to fulfill a role in revenue management and marketing for Latin America. This marked the beginning of his commitment to sales and marketing.


Just this May, Hilton Worldwide announced his appointment regional vice president, sales and marketing for Mexico, Latin America and the Caribbean, where he will lead the sales and marketing strategy for the company’s growing regional portfolio. His new role comes in time to help oversee upcoming hotel openings in key Latin American markets, including properties in Santiago, Chile; Bogota, Colombia; Panama City, Panama; and Merida, Mexico, among others.